Hardcover / ISBN-13: 9781035424221

Price: £20

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‘Actionable advice for achieving greater success in the workplace’ SHERYL SANDBERG

‘A must-read’ ADAM GRANT

‘With warmth, humour, and powerful personal stories, Fragale provides women with actionable advice for achieving greater success in the workplace’ Sheryl Sandberg, bestselling author of Lean In

Want to earn credit for your accomplishments, negotiate better, and navigate complex office politics while still being liked by your colleagues? Likeable Badass is the ultimate guide to advance in any workplace, full of tips, tricks, and strategies to help you get the success you deserve.

Many women’s workplace issues boil down to status. No amount of power– no degree, title, or salary– will raise a woman’s workplace stature unless it also affects how others perceive her. Acknowledging this roadblock, behavioural scientist Alison Fragale pulls back the curtain on how we can change how others see us by developing our standing as a “likeable badass.” Through cultivating perceptions of warmth and assertiveness, women can achieve the kind of reputation that leads to a seat at the table and a fulfilling career path.

Likeable Badass weaves together powerful new insights with actionable advice and impactful stories from a diverse array of women. This is a warm, heartening book written for women, their allies, and anyone who struggles to rise, and wants evidence-based, practical strategies for success.

Reviews

The ultimate guide for women to achieve their goals. Drawing on her brilliant research and extensive experience, Alison Fragale reveals how to overcome the tradeoff between likeability and competence.
Adam Grant, #1 New York Times bestselling author of Hidden Potential and Think Again, and host of the TED podcast WorkLife
Too many women feel trapped in the competence-likeability catch-22. Likeable Badass will help you break free of that nonsense, do the best work of your life, and build the best relationships of your career.
Kim Scott, New York Times bestselling author of Radical Candor and Radical Respect
Such an important book! By focusing on status and respect, Fragale changes women's perception of power. Backed up by years of scientific research, she shows how to play to our strengths to get what we so deserve.
Katty Kay, New York Times bestselling co-author of The Confidence Code
A must-read for every woman seeking to thrive. With clarity and wit, Fragale provides incisive insights and incredibly practical advice that will help women tackle the challenges they face . . . Likeable Badass equips women with tools to navigate biases and emerge empowered.
Amy Gallo, cohost of HBR’s Women at Work podcast and author of Getting Along: How to Work with Anyone (Even Difficult People)
Before I had even finished reading Likeable Badass, I had already put my learnings to work three times. Talk about an ROI! Entertaining, actionable, and eye-opening. One of the most personally transformative behavioral science books I have ever read.
Dolly Chugh, author of A More Just Future and The Person You Mean to Be
Alison Fragale hits it out of the park with this deeply practical, science-backed read, full of easy-to-implement strategies to increase your status, power, and influence. I loved this book!
Annie Duke, bestselling author of Thinking in Bets and Quit
Essential reading for every woman who aspires to make a difference. Likeable Badass shows us how to cultivate our unique capacity and power to drive the change we want to see in the world.
Ai-jen Poo, Executive Director of Caring Across Generations and President of the National Domestic Workers Alliance
In Likeable Badass, Alison Fragale dives deep into the science behind gender bias and stereotypes - and how we can challenge them. With warmth, humor, and powerful personal stories, she provides women with actionable advice for achieving greater success in the workplace.
Sheryl Sandberg, New York Times bestselling author of Lean In
In her deeply-researched and business-savvy book, Fragale shatters the conventional wisdom about power, status, and the path to professional success. Her strategies for gaining advocates are brilliant - and her blueprint for strategic self-promotion will have you rereading this invaluable guide over and over.
Daniel H. Pink, #1 New York Times bestselling author of The Power of Regret, Drive, and To Sell Is Human